TARASSOLI , Mehrdad; ASHOURI, Mohammad Farid. Smart marketing and advanced personalization in healthcare services: the role of consumer data in improving patient experience and brand interaction. Social Determinants of Health, [S. l.], v. 11, n. 1, p. 1–9, 2025. DOI: 10.22037/sdh.v11i1.48718. Disponível em: https://journals.sbmu.ac.ir/sdh/article/view/48718. Acesso em: 8 jul. 2026.